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CRM A Short History

Back in the mid to late 80's, marketing concepts emerged in response to changes in the marketplace that forced many large companies...

Getting real ROI from CRM Collaboration and Technology

The field of Customer Relationship Management (CRM) is at a crossroads. The promise - while still very much alive - has in too many cases not been...

How to Align Sales Compensation with Corporate Objectives

Sales people are more likely to perform activities which support the corporate objectives when their compensation plans are in alignment

How to Develop an Effective Sales Forecast

The ability to effectively forecast sales can have a significant and positive impact on sales and operations as well as the overall financial health of a corporation.

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Entries in Consultants (2)

Tuesday
Jun162009

The Red Pill or the Blue Pill?

In the movie the Matrix when Morpheus and Neo meet, Morpheus offers Neo two pills. The red pill will answer the question "what is the Matrix?" (by removing him from it) and the blue pill simply for life to carry on as before. As Neo reaches for the red pill Morpheus warns Neo "Remember, all I'm offering is the truth. Nothing more."

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Tuesday
Jun162009

Working With Consultants

Before you embark on the search for a Management Consultant to help “grow your business” be honest with yourself about the process you are getting into. This involves answering some tough questions.

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