SEO: Snake Oil or a Miracle Cure?

After six years of DIY SEO including reading a number of SEO books, scouring forums and trial and error I think I can safely say SEO is a lot like dieting. Every month there are new diet fads coming out competing for your hard earned money. In much the same way there are SEO firms hawking the latest and greatest solution to make your site number one in Google and Yahoo! We receive about 5 of these emails a week.

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Outsourcing Sales

Outsourcing Sales can be done in a variety of ways, including using: Manufacturers Reps Rep Firm Sales Channels Outsourced Sales Firm (Using Their Employees) Outsourced Sales Management (Using Your Employees) Gilmore Lewis, LLC happens to provide the last item listed above, Outsourced Sales Management using your employees.

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Business Model Optimization

How much forethought went into your company’s business model? Perhaps it is time to take a second look to see if you have the right model for your business? Over the past few years a number of game changing business models have evolved and taken market share away from those who stood by their old models. What models are your competitors using?

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SISO Sales in Sales Out

The acronym or buzzword SISO (Sales in Sales Out) is becoming more prevalent as companies pay more attention to the sales out of their Distributors. When dealing with Distributors there are often dedicated sales people responsible for selling to them, educating them on products, and helping encourage them to sell the products to the next link in the Sales Channel. Depending on your companies Sales Channel the next link is usually a Reseller (online or brick and mortar) who then in turn sells your product to your End Customers.

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How to Automate your Tweets

Does your business have both a blog and a Twitter account? If so you may want to investigate Google's Feedburner. This tool allows you to set up an account that is automatically pinged every time you post a new blog on your site, it can then be configured to forward create a Tweet for you based on that blog.

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