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Monday
Mar012010

Trying to Grow Revenue Internationally on the US West Coast

Situation: A manufacturer based in California with no other offices outside the state wanted to grow international business while getting the best return on their investment.

Solution: We determined that the most cost effective solution for them would be to have an inside sales team on the US East coast. Having people work from home across the country is rarely a good option for inside sales people, but neither is opening a large branch office when hiring only a handful of people.

We created a program that provided office space, training and management oversight to their employees in Boone, NC. We helped recruit, hire and train highly motivated inside sales people for them. This was a huge start up savings while still giving them employee control.  Nothing beats having direct and ongoing contact with customers (and in this case, especially international customers) and this program continues to expand.